Dplus KIA Signs Partnership Agreement with Eyewear Brand 'Lucid Eyes' Dplus KIA has entered into a partnership agreement with the eyewear brand 'Lucid Eyes.' Lucid Eyes specializes in eyewear that provides eye protection through blue light blocking glasses and offers the effects of sleep glasses. With signature day lenses and night lenses, Lucid Eyes not only enhances eye comfort but also adds style to daily life. Through this partnership, Dplus KIA and Lucid Eyes plan to conduct various marketing activities. The collaboration will extend to the production of optimized eyewear for players and fans, with Dplus KIA players actively participating in product development in the future. As a special collaboration to commemorate the partnership, the first joint product, the Dplus KIA Special Edition glasses, will be launched. The glasses will be unveiled for the first time at the Dplus KIA Pop-up Store on the 1st floor of Homeplus Gangseo on Thursday, October 19th, starting offline sales. Given the essential role eye care plays for gamers exposed to prolonged computer monitor viewing during training and frequent exposure to artificial blue light in daily life, the collaboration product is expected to receive significant attention. Lucid Eyes representatives Lee Young-seok and Yang Joo-hoon stated, "We are delighted to collaborate with Dplus KIA, a top-tier esports team. Through Lucid Eyes products, we hope to contribute to the players' condition management and skill enhancement." Mr. Lee Jun-young, Vice President of Dplus KIA, mentioned, "We have partnered with Lucid Eyes to protect our players' eye health and enhance their performance. Lucid Eyes not only incorporates functional elements for eye protection but also possesses design elements that make it an approachable brand for fans. We look forward to showcasing new products through further collaborative marketing efforts."